Blue Drive – Hyundai’s Future Thinking

Blue Drive is our low-carbon green technology strategy, with the ultimate goal of developing zero CO2 emission vehicles.

One of the ways in which we are achieving this is through the use of direct injection systems that improve efficiency and reduce emissions in gasoline engines. 

We have also developed high-efficiency transmissions that deliver excellent fuel economy, and we only use advanced high-strength steels that reduce the weight of vehicles.

We’re also developing eco-friendly cars using biofuel, hybrids, electric and hydrogen fuel cells.

BlueOn and on
Hyundai unveiled its first high-speed electric car, BlueOn, in 2010.
BlueOn can drive 140km per charge, with a top speed of 130km/h, 0 to 100km/h in 15.7 seconds.

We are working to develop a compact car with a driving distance of over 200km per charge, 0 to 100km/h in 11.5 seconds and a battery charging time of 5 hours (23 minutes for a quick charge) by 2016.

Eco Technology 7
Investing on sustainability
As part of our commitment to creating a sustainable future, we opened the Eco Technology Research Institute. This has enabled Hyundai to carry out consistent policies across all operations, and also to respond swiftly and proactively to ever-more-stringent environmental regulations.

One of our key aims is to minimise waste at the end of a vehicle’s life, ultimately achieving a 95% vehicle-recycling rate by weight.
Metals  – which make up 70% of a vehicle’s weight – are already recycled, so now we’re developing ways to recycle plastic parts.

Vehicle bumpers are the largest plastic part and also the most often recycled in a vehicle’s lifetime. We have developed techniques to recycle the plastic as engine undercovers, radiator shrouds and battery trays, and we’re actively applying “Design for Recycling” principles to further improve future vehicle recyclability.

There are many other ways in which we are going above and beyond in our drive for cleaner, safer and more sustainable working practices. For example, we have published a manual for safe removal of high-voltage lithium ion batteries from hybrid electric vehicles.

And Hyundai complies globally with a heavy metal ban (lead, mercury, cadmium and hexavalent chromium). The banning process began voluntarily in 2002, when alternatives were researched, then was progressively phased in between 2003 and 2009. There is now a complete ban globally.

We have created a chemical substance management system and database containing information to not only reduce chemicals currently subjected to the EU’s REACH (Registration, Evaluation and Authorisation of Chemicals) regulation, but also substances which are likely to be subjected to restrictions in the future.

Hyundai prohibits the use of Ozone Depleting Chemicals in its facilities in Korea, and also monitors the use of them by suppliers. We are currently researching substitutes for the few ODCs still in use.

CO2 Zero
Reducing Greenhouse Emissions
By monitoring greenhouse gas emissions at all of our workplaces in Korea, we are forging ahead with creating a low-carbon culture.

In spite of an 8.4% increase in vehicle production from 2012 to 2013, Hyundai was able to reduce greenhouse gas emissions per vehicle produced by 6.4%.

By changing energy sources, investing in high-efficiency equipment and improving production processes, the Ulsan Plant reduced emissions per unit by 3%, and plant operations by 5.4%.
Our Asian plant, which produced 277,550 vehicles in 2013, installed a large-scale solar power plant over the 213,000 square-metre roof, reducing CO2 emissions by 5600 tons per year. That is the equivalent of planting 1,120,000 pine trees.

Employees at the Namyang Technology Research Centre voluntarily reduced peak-time energy consumption by 11,307kW and invested over AU$8 million on innovative high-efficiency technology to reduce emissions by 5210 tons. The centre plans to reduce emissions further by 28,000 (tonnes?) by 2020.